Vol. 5 No. 9 (2018): New digital and interactive narratives

The coordinates have changed. The Network has promoted changes in the media and communication systems, it has altered the times, the possibilities of response (and noise), of interaction and participation, the communicational context is digital, multiple and potentially dialogical. In this new stage, it is still proclaimed that "content is king". For informative, journalistic, educational, corporate, advertising or marketing purposes, among others, the contents are configured as the key piece of a communicative process where the what and the how complement each other. But, what new ways of communicating have been implemented and how do they influence the structures and discourses? How have the traditional roles of the narrative process been modified? What effects are produced on the results and purposes of communication? This issue aims to tackle the new digital and interactive narratives from an internal-external multidisciplinary perspective, paying attention to different uses and different stages of the communication process that they involve.